News Broadcasters Association is now News Broadcasters & Digital Association (NBDA)

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NBA consists of the nation’s top-rated information channels and instructions greater than 80 per cent of stories tv viewership in India.

News Broadcasters Association (NBA) which is India’s largest physique of stories broadcasters, has determined to alter its current identify to “News Broadcasters & Digital Association” (NBDA).

NBA consists of the nation’s top-rated information channels and instructions greater than 80 % of stories tv viewership in India. With the media panorama has modified drastically because of know-how, huge selections have now develop into out there to viewers to entry content material on varied mediums and digital appears to be the longer term. NBA Board has determined to alter the identify of NBA to NBDA with a purpose to replicate the addition of digital media information broadcasters as its members.

Announcing the choice NBA President Rajat Sharma mentioned, “NBA  has decided to bring within its purview digital media news broadcasters. In its new phase, with the inclusion of digital media news broadcasters, the NBA Board has decided to change the name of the body from NBA to NBDA.”

Rajat Sharma added, “I firmly believe that the NBDA will become a strong collective voice for both the broadcast and digital media. Along with commercial and regulatory issues, it will also enable the Association to defend the fundamental right of free speech and expression guaranteed to the media in the Constitution of India in a better manner.” 

The pleasure of the News Broadcasters Association has been the establishing of an unbiased self-regulatory physique News Broadcasting Standards Authority (NBSA) 14 years in the past. 

The NBSA has put in place a time-tested grievance redressal system and course of, headed by eminent judges of the Supreme Court of India and eminent individuals who’ve striven to enhance broadcasting requirements. 

NBDA Board has determined that with the inclusion of digital media information broadcasters, the identify of the self-regulatory physique, News Broadcasting Standard Authority (NBSA) be rechristened as “News Broadcasting & Digital Standards Authority” (NBDSA).

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