Last Updated: February 18, 2023, 08:00 IST
Snapchat continues to develop its userbase in assorted markets
The firm now goals to cross the billion mark within the subsequent couple of years.
Snapchat has crossed over 750 million month-to-month energetic customers, its father or mother firm Snap introduced on Friday.
Snap CEO and co-founder, Evan Spiegel, made this announcement on the firm’s “Investor Day”.
“With 375 million daily active users (DAU) reported on January 31, we have now grown DAU by +15 per cent year-over-year for 13 consecutive quarters,” the corporate mentioned in a press release.
In a blogpost, the corporate mentioned that on the present progress charge, “we see a path for Snapchat to achieve over 1 billion individuals within the subsequent two to a few years.”
More than 60 per cent of Snapchatters who open the application each day create Snaps, and over 70 per cent of users who have downloaded the application engage with augmented reality (AR) on their first day in the app.
The company further mentioned that “time spent per Spotlight viewer now meaningfully exceeds the time spent watching Friend Stories per Story viewer.”
Moreover, Snapchat+ has reached greater than 2.5 million subscribers and “an annual income run charge of over $100 million.”
“Today, we’re pleased to share that our community has now grown to over 750 million monthly active users. We reach more than 75 per cent of 13- to 34 year-olds in over 20 countries, with these countries representing over 50 per cent of the advertising market,” Spiegel mentioned.
“On common, over 5 billion Snaps are created each day, the perfect of which our neighborhood submits to Spotlight,” he added.
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(This story has not been edited by News18 employees and is printed from a syndicated information company feed)
