Last Updated: March 23, 2023, 18:42 IST
TRAI desires to repair the spam name situation
TRAI is scheduled to fulfill telecom firms on March 27 on the event and implementation of Unsolicited Commercial Communication (UCC) detect options.
New Delhi: TRAI is scheduled to fulfill telecom firms on March 27 on the event and implementation of Unsolicited Commercial Communication (UCC) detect options, because the regulator continues its offensive towards pesky advertising and marketing calls and messages.
The Telecom Regulatory Authority of India (TRAI) additional mentioned that the exploitation of the DLT (Distributed Ledger Technology) platform to deliver all entry suppliers (telcos) along with respect to UCC detect options might be a optimistic step on this course.
The formulation of a framework for sharing of UCC information detected by entry suppliers on DLT platform, strict motion on Principal Entities and Registered Telemarketers for non-compliance of Regulation, use of AI/ML-based anti-phishing system, implementation of RegTech resolution on DLT platform for promotional Voice calls, implementation of Digital Consent Acquisition and updates of the ‘Regulatory Sandbox’ established for UCC Detect might be mentioned within the assembly.
“As part of a multipronged approach to address this problem through technical solutions, regulations, directions and close monitoring a meeting with all access providers on the development and implementation of UCC detect solutions by them will be held under the chairmanship of P.D Vaghela, Chairman TRAI…on 27th March 2023,” TRAI mentioned in a press release on Wednesday.
Unsolicited Commercial Communication is a significant supply of inconvenience to the general public and impinges on the privateness of people, the regulator famous.
To curb the menace, TRAI issued the Telecom Commercial Communications Customer Preference Regulations, 2018 (TCCCPR) on July 19, 2018, which put in place a framework for controlling pesky, unsolicited advertising and marketing calls and messages. The rules got here into drive with impact from February 28, 2019.
With its implementation in a coregulatory method with help from all Telecom Service Providers (TSPs), an ecosystem primarily based on blockchain (Distributed Ledger Technology-DLT) has been created.
Further to the Joint Committee of Regulators assembly held in February 2023 below the chairmanship of Vaghela, there was a constant focus and drive to implement UCC detect options in an effort to management spam on telecom networks. PTI MBI DRR
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