Almost half of the feminine respondents (47%) reported that they allocate between 10-30% of their revenue in direction of their monetary objectives. (Representative picture)
According to the survey, mounted deposits and saving accounts proceed to dominate the preferences of feminine buyers.
Fixed deposits and saving accounts proceed to dominate the preferences of feminine buyers, in keeping with a survey, which revealed that 60% of feminine buyers wish to put their cash in conventional funding choices because of its perceived liquidity and security.
Epsilon Money, an built-in wealth administration agency, performed a survey on ladies buyers as precursor to the launch of their long-term monetary consciousness initiative ‘Finance Diva’.
Almost half of the feminine respondents (47%) reported that they allocate between 10-30% of their revenue in direction of their monetary objectives.
While this means a stage of dedication in direction of monetary prudence, it’s value exploring whether or not this is sufficient to obtain their desired outcomes and objectives, the report stated.
The survey aimed to gauge ladies’s views on finance and funding. Women throughout 37 cities pan India shared their inputs on the survey. 33% of the individuals had been from tier II and tier III cities.
60% survey respondents fell within the 18- 30 age bracket, adopted by 32% within the 31-45 age group, with 7% and 1% falling within the 45-60 and above 60 age teams, respectively.
49% respondents had been from a salaried background, with the remaining being 16% self-employed and 12% professionals. 23% of the survey respondents had been homemakers.
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44% of respondents are assured in making their very own monetary selections, whereas a major 56% search recommendation earlier than taking motion.
According to survey outcomes, ladies prioritise self-security probably the most when making funding selections, adopted by shopping for a home, youngsters’s schooling/marriage, and retirement. These objectives and goals mirror the evolving aspirations of girls.
“The findings reflect the evolving aspirations of modern Indian women. The insights tell us that 44% of women investors make their own financial decisions and for them self-security was the main motive behind investing. 56% seek advice before making any financial decision. But both these groups are open to financial literacy and awareness. Using the survey insights, we are launching an on-going initiative towards their financial empowerment,” stated Varsha Chopra, regional director, Epsilon Money.
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