X Has Paid Over Rs 166 Crore To Creators So Far: CEO Yaccarino

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X Has Paid Over Rs 166 Crore To Creators So Far: CEO Yaccarino


New Delhi: In a bid to retain customers on its platform, X Corp (previously Twitter) has paid practically $20 million (greater than Rs 166 crore) to creators up to now, its CEO Linda Yaccarino has revealed. The social media platform began paying creators in July for a share of the advert income they earned from adverts served within the replies to their posts to different verified customers.

“Create. Connect. Collect all on X. We’re enabling the economic success of new segments like creators,” Yaccarino posted on X late on Friday. (Also Read: seventh Pay Commission: Festive Bonanza For Govt Employees, DA Hike Soon – How Much Salary May Increase? Check)

“And so far we’ve paid out almost $20 million to our creator community,” she added. The first fee in July was round $5 million, in keeping with X proprietor Elon Musk. (Also Read: Pichai’s Prediction: AI To Write Google’s Next 25 Years, Lift People’s Lives)

Creators at the moment are being incentivised to get customers to answer to their tweets. X started paying creators, together with in India, their share of adverts income below its newly launched ‘adverts income sharing programme’ for creators.

Several creators worldwide have shared how a lot cash they obtained from the micro-blogging platform through its new programme. To be eligible for creator adverts income sharing, you should be subscribed to X Premium or Verified Organisations, have at the very least 5 million natural impressions in your cumulative posts inside the final 3 months, and have at the very least 500 followers.

Eligible customers are in a position to be part of and arrange funds from inside the Monetisation part of the app. Once you click on “Join and set up payouts” you can be redirected to our fee processor, Stripe, to arrange an account to obtain your share.

“This Stripe account will be where you will be able to transfer funds to your external bank account,” in keeping with X. Once you opt-in, you’ll obtain payouts at a daily cadence, as long as you may have generated greater than $10.



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