A few hours after former India cricketer Sachin Tendulkar let it out that his voice and film has been manipulated, the Union Minister of State for Information Technology Rajeev Chandrasekhar on Monday (January 15) stated that the federal government will notify strict guidelines beneath the Information Technology Act to guarantee compliance by platforms within the nation.
These movies are faux. It is disturbing to see rampant misuse of know-how. Request everybody to report movies, adverts & apps like these in massive numbers.
Social Media platforms must be alert and attentive to complaints. Swift motion from their finish is essential to stopping the… pic.twitter.com/4MwXthxSOM
Sachin Tendulkar (@sachin_rt) January 15, 2024
Union Minister took to X on Monday and expressed gratitude to Tendulkar for stating the video. He stated deepfakes and misinformation powered by AI are a menace to the protection and belief of Indian customers and the platforms are required to adjust to advisory issued by the Centre. (MS Dhoni Invited For Ram Temple ‘Pran Pratistha’ Ceremony In Ayodhya)
“Thank you @sachin_rt for this tweet #DeepFakes and misinformation powered by #AI are a threat to Safety&Trust of Indian users and represents harm & legal violation that platforms have to prevent and take down. Recent Advisory by @GoI_MeitY requires platforms to comply with this 100%. We will be shortly notifying tighter rules under IT Act to ensure compliance by platforms,” Chandrasekhar posted on X.
Thank you @sachin_rt for this tweet #DeepFakes and misinformation powered by #AI are a menace to Safety&Trust of Indian customers and represents hurt & authorized violation that platforms hv to stop and take down.
Recent Advisory by @GoI_MeitY requires platforms to conform wth this… https://t.co/DGe2utFjBM
Rajeev Chandrasekhar (@Rajeev_GoI) January 15, 2024
The former Indian cricketer on Monday cautioned everybody in opposition to a deep faux video of him which has been used to advertise an App. In the video, Tendulkar’s video and voice has been manipulated to make it sound like batting Maestos was selling the app.
Tendulkar took to X cautioning his followers and the general public that the video is faux and requested individuals to report such purposes, movies and commercials. (‘My Range Is God’s Gift,’ Shivam Dube After Tremendous Knock Against Afghanistan In 2nd T20I)
“These videos are fake. It is disturbing to see rampant misuse of technology. Request everyone to report videos, ads & apps like these in large numbers. Social media platforms need to be alert and responsive to complaints. Swift action from their end is crucial to stopping the spread of misinformation and fake news. @GoI_MeitY, @Rajeev_GoI and @MahaCyber1,” Tendulkar on X.
Notably, on November 6 final yr, a modified video of actor Rashmika Mandanna appeared on-line sparking discussions of digital security. The video shortly went viral and several other social media customers got here ahead to substantiate that it was a deep faux. It was later recognized that the video was of a British actress.