Fossil Group has introduced its exit from the smartwatch class, calling it a strategic transfer, as per a report. The firm entered the smartwatch enterprise 9 years in the past in 2015 with the Wear OS-powered Fossil Q Founder. It launched the Fossil Gen 6 smartwatch in 2021, adopted by the Fossil Gen 6 Hybrid in 2022, the final from the smartwatch maker. Fossil’s notable absence from the Consumer Electronics Show (CES) 2024 had led to rumours that it may be leaving the enterprise.
The Verge reported the corporate’s departure from the section on January 27. Jeff Boyer, Executive Vice President and Chief Operating Officer, Fossil, informed the publication that the choice to exit the smartwatch enterprise was strategic, owing to the numerous evolution of the smartwatch panorama. “Fossil Group is redirecting resources to support our core strength and the core segments of our business that continue to provide strong growth opportunities for us,” he added.
Last month, a Reddit consumer posted that he spoke with one of many firm’s retail retailer managers who informed them that Fossil won’t be bringing a Gen 7 smartwatch. Later, the smartwatch maker’s absence from the CES 2024 was additionally seen as an indication of it exiting the section.
Despite reportedly leaving the enterprise, Fossil informed The Verge that it’s going to proceed to assist the prevailing smartwatches that run on Google’s Wear OS. The firm is predicted to supply updates for them “for the next few years.”
The alleged announcement will make the Fossil Gen 6 the final technology of smartwatches from the corporate, which had been launched in 2021. The firm’s final providing in India was the Fossil Gen 6 Hybrid, unveiled in June 2022. At launch, the leather-based and silicone strap variant was priced at Rs. 17,633, whereas the stainless steel strap variant had a price ticket of Rs. 19,173.
Fossil Gen 6 Hybrid incorporates a round dial that’s obtainable in 40.5mm and 45mm dial sizes, together with three side-mounted buttons for navigation. The smartwatch is supplied with the Fossil Q Intel Atom processor. It sports activities built-in Amazon Alexa assist, accessible by way of a devoted microphone.
The smartwatch affords well being options reminiscent of coronary heart fee monitoring, blood oxygen (SpO2) monitoring, a step counter, in addition to varied exercise modes. It helps Bluetooth v5.0 for connectivity. The firm claims the Fossil Gen 6 Hybrid affords up to 2 weeks of battery life, relying on utilization.