New Delhi: Filmmaker duo Zoya Akhtar, Reema Kagti has as soon as once more joined forces to launch the ‘The Gully Grove Challenge’ on social media. Backed by their ‘Tiger Baby Films’, the marketing campaign calls upon customers to create a reel video of 30 seconds of the tremendous hit track from the film ‘Apna Time Aayega’ expressing themselves creatively.
This may contain rapping, dancing, working, driving, cooking — no matter they will think about.
Speaking about the identical, Zoya shared, “The energy of social media is phenomenal. It linked me to Neazy and Divine and now I hope their sound can join me to you. Celebrating music and individuality with the Gully Groove problem. Looking ahead to seeing what you’ve got.”
The high 10 reels will win a restricted version Gully Boy Vinyl together with signed notes by Zoya Akhtar and Reema Kagti!
Released in 2019, Gully boy, helmed by Zoya Akhtar and Reema Kagti, not solely broke all Box Office data but in addition went on to carve a particular place within the hearts of the viewers. The movie paved a means for Hindi hip-hop music, and introduced plenty of underground artists to the limelight.
Zoya Akhtar’s directorial Gully featured Ranveer Singh and Alia Bhatt. The movie acquired the Best Asian Film award at Bucheon International Fantastic Film Festival (BIFAN). She was additionally bestowed with the NETPAC Best Asian Film in 2019 and many different accolades.
