Prime Minister Narendra Modi’s common program ‘Mann Ki Baat’ will full its 100th version on April 30. (File photograph/PTI)
In the run-up to the centenary episode set to be broadcasted on April 30, this marketing campaign will characteristic 100 themes highlighted by Prime Minister Modi in every episode of Mann Ki Baat, together with related sound bytes
Prime Minister Narendra Modi’s common program ‘Mann Ki Baat’ will full its 100th version on April 30 on All India Radio (AIR). In the run-up to the centenary episode, All India Radio will launch a novel marketing campaign from Wednesday to concentrate on the influence of this system on the transformation of India.
This marketing campaign will characteristic 100 themes that have been highlighted by the Prime Minister in every episode of Mann Ki Baat, together with related sound bytes and shall be broadcasted in all bulletins and different applications throughout AIR Network, an official assertion learn.
The marketing campaign shall be broadcasted from March 15 to April 29, and conclude a day earlier than the extremely anticipated 100th episode of Mann Ki Baat.
The marketing campaign shall be carried by numerous AIR stations, together with 42 Vividh Bharati stations, 25 FM Rainbow channels, 4 FM Gold channels and 159 Primary channels in the nation. The bytes shall be aired in all main bulletins throughout all areas, the assertion learn. Citizens may also take heed to the Program on ‘News On AIR’ App and YouTube channels of All India Radio, it added.
The prestigious program, which was began on the auspicious event of Vijayadashami on October 3, 2014, has accomplished its 98 editions until date.
Prime Minister’s distinctive and direct communication with the residents via the medium of radio has been the genesis, medium and amplifier of social modifications like Swachh Bharat, Beti Bachao Beti Padhao, water conservation, Vocal for Local and different initiatives by the federal government.
The program has proven an amazing influence on industries like khadi, Indian toys, startups in well being, AYUSH, area, and many others.
With its revolutionary and distinctive interactive model of presentation, this system has carved out a distinct segment for itself as a novel paradigm of communication.
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