Akshaya Tritiya, celebrated on April 30, 2025, is considered one of the most auspicious days in the Hindu and Jain calendars. The word Akshaya means eternal or never diminishing, and it is believed that any investment or purchase made on this day—especially gold—brings prosperity, good fortune, and lasting wealth.
Gold holds cultural, spiritual, and financial value, making Akshaya Tritiya an ideal occasion to buy it. However, buying gold isn’t just about walking into a store and making a purchase—it requires awareness, research, and careful decision-making.
Here are 6 essential tips to help you make a smart and meaningful gold purchase this Akshaya Tritiya 2025:-
1. Know the Gold Rates in Advance
Before stepping out to buy gold, check the daily gold rates in your city or region. Gold prices can fluctuate due to global market trends, currency value, and inflation. By monitoring prices a few days in advance, you can ensure you’re buying at a competitive rate on Akshaya Tritiya.
Tip: Use trusted financial websites or apps to track real-time gold prices.
2. Choose the Right Purity (Karats)
Gold is available in various purities, measured in karats. The most common purities are:
– 24K (99.9% pure) – Best for coins and bars, not ideal for regular wear.
– 22K (91.6% pure) – Suitable for jewellery.
– 18K or 14K – Used for designer or diamond-studded pieces.
Make sure you understand what you’re buying and that it’s suitable for your purpose—whether it’s for gifting, investment, or personal use.
3. Always Ask for a Hallmark
The BIS hallmark certifies the purity and authenticity of gold. It ensures that the gold item has been tested by an authorized laboratory and meets Indian standards.
Look for:
– BIS Logo
– Purity in Karat and fineness (e.g., 22K916)
– Assaying and hallmarking centre’s mark
– Jeweller’s unique identification mark
4. Compare Making Charges
Making charges are the fees jewelers add for crafting the item. They can range from 8% to 25% of the gold price, depending on the design and brand. These charges can significantly impact the final price you pay.
Pro Tip: Compare making charges across different stores or platforms before finalizing your purchase.
5. Prefer Coins or Bars for Investment
If your primary goal is investment, buying gold coins or bars is more cost-effective than jewelry. They usually have lower making charges and are easier to store, resell, or exchange.
Bonus: Some banks and trusted jewellers offer certified gold coins on Akshaya Tritiya with festive discounts.
6. Buy from Trusted Sellers or Brands
Whether you’re buying gold online or from a store, ensure the seller is reputed, certified, and transparent. Many leading jewellers offer Akshaya Tritiya promotions, including discounts, exchange bonuses, or free insurance.
Online Tip: Always verify customer reviews, return policies, and product certifications before purchasing from e-commerce platforms.
As you prepare to celebrate Akshaya Tritiya 2025, remember that buying gold is not just about tradition—it’s about making a wise and lasting investment. By keeping these essential tips in mind, you can ensure that your purchase is both meaningful and financially sound. Whether you’re buying for spiritual significance, personal adornment, or future value, let this auspicious occasion bring you enduring prosperity, happiness, and success.
(This article is intended for your general information only. Zee News does not vouch for its accuracy or reliability.)
