Curated By: Business Desk
Last Updated: October 20, 2023, 16:14 IST
More than 80% prospects got here from non-metro cities, the assertion stated.
Most most well-liked smartphone manufacturers had been OnePlus, Samsung, and Apple amongst others. Customer bought greater than 100 OnePlus smartphones each minute within the first 48 hours of the sale, a press launch by Amazon
Amazon India witnessed the largest ever 48 hours of procuring with a document 9.5 crore buyer visits. Prime members procuring spiked 18 instances within the first 24 hours of prime early entry, making it the very best ever, Amazon stated in a press assertion.
“The first 48 hours of Amazon Great Indian Festival 2023 has been absolutely remarkable! We are elated to witness the biggest ever opening with record customer visits, and highest number of Prime members shopping during the 24 hours of Prime Early Access,” stated Manish Tiwary, Vice President & Country Manager, India Consumer Business, Amazon.
“I’m thrilled to share our customer transactions and orders were the highest ever for Amazon.in, along with highest seller participation, and most product launches from top brands. With top deals & offers, great savings, unmatched delivery speeds and convenience of variety of payment options, we will continue to delight customers through the month-long celebration. A big thank you to our customers, brand and bank partners, sellers and delivery associates, for this euphoric start to Amazon Great Indian Festival 2023,” he added.
Here’s a take a look at the highlights of the sale:
- 9.5 crore prospects’ visits within the first 48-hours of Amazon Great Indian Festival 2023
- Highest ever quantity of Prime members shopped vs any single day
- More than 80% prospects got here from non-metro cities
- More than 10 lakh prospects acquired similar-day supply throughout pan India
- Best-ever begin to the occasion, with hundreds of sellers reaching their highest-ever single day gross sales; with over 65% of the general collaborating sellers hailing from tier 2-3 cities; greater than 35% enhance in small and medium companies securing gross sales through the first 48 hours
- Most most well-liked smartphone manufacturers had been OnePlus, Samsung, and Apple amongst others. Customer bought greater than 100 OnePlus smartphones each minute within the first 48 hours for the sale (2.5x greater than 2022). Samsung drove premium cellphone demand, with their flagship Galaxy S Series rising a 3x over the past yr
- Highest ever signal-ups on Amazon Pay UPI within the first 48 hours; partnering with India’s largest financial institution SBI, greater than 35 crore Indians can have entry to Instant Bank Discount presents on SBI Credit and Debit playing cards; prospects might avail 10% Instant Discount* Up to INR 33,000 on SBI Credit and Debit Cards & EMI transactions
- Customers booked flights throughout 200+ cities, and resorts throughout 260+ cities; 2.5x enhance in flight bookings within the first 48 hours in comparison with final yr
- More than 5,000 new merchandise launched throughout classes similar to smartphones, laptops, TVs, trend and wonder, dwelling décor, home equipment, furnishings, groceries and extra
Amazon Pay UPI signal-ups grew the very best ever at 37% YoY since its launch, the press launch stated. “India flew with Amazon Pay and received more than 2.5x increase in flight bookings. The Amazon Pay ICICI Co-Branded Credit Card usage grew by 65% giving customers 5% unlimited cashback rewards.”
Giving particulars of the smartphone gross sales, Amazon stated: “Prime Members purchased more than more than 75 smartphones per second in the first hour of sale during Prime Early Access. Four out of every five smartphones sold in the first 48 hours were 5G ready.”
“Most preferred smartphone brands were OnePlus, Samsung, and Apple amongst others. Customer purchased more than 100 OnePlus smartphones every minute in the first 48 hours of the sale (2.5x more than 2022). Samsung drove premium phone demand, with their flagship Galaxy S Series growing 3x over the last year,” it added.