Apple May Not Reveal Its AR/MR Headset At WWDC 2023: Here’s Why

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Apple May Not Reveal Its AR/MR Headset At WWDC 2023: Here’s Why


Apple’s AR headset might retail at a premium worth. (Image Credit: De Rosa)

Apple’s AR/MR headset might face a delay in its unveiling, and might not be unveiled on the upcoming WWDC 2023, because it was speculated earlier.

Apple’s extremely anticipated AR/MR headset might face a delay in its unveiling, and might not be unveiled on the upcoming WWDC 2023 occasion scheduled for June as per analyst Ming-Chi Kuo.

Kuo revealed that the tech big ā€œisn’t very optimistic concerning the AR/MR headset announcement” and is striving to recreate the same level of impact as the launch of the iPhone. Due to this, the announcement may be postponed by 1-2 months to mid-to-late Q3 2023.

Kuo also highlighted that the expected yield of the product may be lower than anticipated ā€œdue to the delay in mass production for assembly.” Kuo estimates that anticipated shipments for this yr might be between 2,00,000 to three,00,000 models, which is considerably decrease than the ā€œmarket consensus of 5,00,000 models or extra.”

Additionally, per Kuo, the speculated delay in the announcement of Apple’s AR/MR headset also stems from a number of other factors, which includes the current economic crisis—making it difficult to generate demand for expensive products. And, compromises made to hardware specifications to accommodate mass production requirements, such as weight reduction, the ecosystem’s and applications’ readiness, and a high expected selling price of USD $3,000–4,000 or even more.

People are also skeptical about the release, with many questioning if the AR/MR headset could actually make an impact. ā€œThe big question is whether the it can be a prosumer device – prescription glasses, TV, zoom terminal, HoloLens etc more than a plaything like Oculus! hope it isn’t like the early Apple Watch which was mostly useless other as a limited battery/ wireless pretty watch!,” a Twitter consumer stated.Ā 

Another Twitter consumer stated, ”Ā Delayed or not, no one is buying a VR headset for $4k no one.”

It stays to be seen if Apple really launches the much-hyped headset at WWDC 2023, and the way it’s acquired by the market.

Apple’s annual WWDC 2023 occasion is scheduled to happen from June 5 to June 9. The firm has introduced that the occasion might be held on-line and can function a novel expertise for college kids and builders on the opening day of the convention at Apple Park.

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