Political strategist Prashant Kishor, who was a detrimental power behind Trinamool Congress’ marketing campaign in West Bengal for the 2021 Assembly Elections, opened up in regards to the occasion’s landslide victory. The Mamata Banerjee-led TMC has until now acquired 144 wins (218 leads) and wishes 147 for clear majority.
Talking to CNN News18, Kishor mentioned, “It could be very tough to say why we’ve got received so massive, however individuals needed to get Mamata yet another time period.” About BJP’s loss in the elections despite a grand campaign, he said, “Just because Central ministers come an campaign does not guarantee a win. They had huge resources, but that is not enough to win elections.”
He additional mentioned, “The insider outsider debate shouldn’t be an element. You have to have many issues to go best for you to win a state as massive as WB. BJP’s marketing campaign was an extension of 2019. They repeated the identical technique whereas TMC course corrected. There was no change in Bengal’s narrative. There was nothing optimistic.”
He also added that the fight for Bengal was between Prime Minister Narendra Modi and Bengal CM Mamata Banerjee. “The fight was between Didi and Modi, it was never about any other leader,” he mentioned.
“Difficult to say which of our strikes paid off the most effective, however we needed to convey to the those who they need to vote for Bengal’s daughter,’ he added.
However, regardless of TMC’s win, Kishor mentioned that he doesn’t wish to work for any occasion. “I’m accomplished with this work. I’m taking a break. I received’t be working for occasion A and occasion B,” he said.
“I failed miserably in politics. I shall learn a few more things. I am quitting this space,” he informed CNN News18.
Kishor has beforehand labored with BJP in 2014 Lok Sabha Elections, Bihar CM Nitish Kumar in 2016 State Elections and Punjab CM Captain Amarinder Singh in 2017. In 2019, he labored with Andhra Pradesh CM Jagan Mohan Reddy and Shiv Sena in AP and Maharashtra State Elections respectively.
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