Boat Takes Second Place in Q3 2023 Global Wearable Shipments: IDC

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Boat Takes Second Place in Q3 2023 Global Wearable Shipments: IDC


Global shipments of wearables grew 2.6 p.c yr over yr through the third quarter of 2023, in keeping with a current report. The world shipments of wearable gadgets reached an all-time excessive in the quarter. Shipment volumes in Q3 2023 surpassed that of the volumes recorded in Q3 2022 and Q3 2021. The progress is alleged to be a results of the influx of smaller manufacturers in the market in addition to the inclusion of newer classes, like sensible rings, in the race.

A report from the International Data Corporation (IDC) on Worldwide Quarterly Wearable Device Tracker means that the full quantity of wearable shipments in Q3 2023 was recorded to be 148.4 million models, ensuing in a 2.6 p.c year-on-year improve. It surpassed shipments of Q3 2022 and Q3 2021, which have been 142.1 million and 144.6 million models, respectively.

A notable growth recognized by way of the report is the rise of Boat’s market share and cargo models. The wearable maker owned by Imagine Marketing shipped 14.3 models in the quarter, which accounted for 9.6 p.c of the market share, second solely to Apple, which shipped 29.9 million wearable models ensuing in a lead market share of 20.2 p.c. Xiaomi and Samsung had market shares of seven.8 p.c and seven.2 p.c, respectively, with 11.6 million and 10.7 million models of shipments.

Earlier this yr, Boat launched its Smart Ring in India at Rs. 8,999. The wearable is alleged to observe a number of well being parameters together with coronary heart fee, blood oxygen saturation (SpO2) ranges, sleep, and physique temperature and will also be used to make SOS calls.

Samsung, one of many world’s main OEMs, has additionally been tipped to be engaged on a sensible ring. It is reported to be the spotlight on the 2024 Galaxy Unpacked occasion, which is possible to be held on January 17, in San Jose, US. The moniker of the rumoured wearable has not but been confirmed, however like most health trackers, this sensible ring can be anticipated to trace, measure, and monitor the person’s well being, health, and sleep-related knowledge.


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