Citroen India plans to expand its gross sales and repair contact factors by virtually 4 instances to greater than 200 from the present 58 by the tip of 2024.
New dealerships throughout city, semi-urban, and rural markets would considerably improve Citroen’s footprint to greater than 200 throughout India, the French automaker mentioned in a press release.
‘Widening reach’
“We are looking to aggressively make Citroen available to consumers and extend the potential of our products beyond Tier I/II cities,” mentioned Brand Director Shishir Mishra. “Our focus extends to Tier III and even Tier IV markets, strategically chosen for their proximity to Tier I and Tier II cities and their potential for substantial growth.”
Earlier this 12 months, Stellantis invested a further ₹2,000 crore beneath its Citroen model in India.
