Donate for Desh: Within the primary two weeks of the ‘Donate for Desh’ marketing campaign launch, the Congress has raised Rs 10 crore through crowdfunding forward of the 2024 Lok Sabha elections.
Congress treasurer Ajay Maken on Tuesday mentioned the net donation marketing campaign launched by the occasion on December 18 has crossed the Rs 10 crore mark in two weeks.
Congress raises Rs 10 crore in two weeks
“New Year, New Milestones – We just crossed Rs 10 crores in 2 weeks. As 2024 unfolds, we at the Indian National Congress are thrilled to share two significant achievements: Celebrating 138 Years of Service: Our journey in serving our great nation has now spanned 138 remarkable years. Phenomenal Success in Online Donations: Our online donation campaign (https://donateinc.in) marks culmination of 2nd week with a groundbreaking milestone. We’ve raised a whopping Rs 100 Million (Rs 10 crore),” Maken mentioned in a publish on X.
“A heartfelt Thank You: To the lakhs of supporters who have joined us in this journey – your generosity is overwhelming. With 2,48,929 (2.49 lakhs) valid transaction requests in just two weeks, your support is the backbone of this success,” he mentioned.
Urging those that haven’t contributed to this point to return ahead and donate to the occasion, Ajay Maken mentioned, “A Call to Action: Haven’t contributed yet? Now is the time to strengthen our democracy. Join us in this vital exercise. Already contributed? Consider supporting again as per your capability. Every contribution, big or small, is a step towards a stronger nation. Remember, the nation needs you, the Indian National Congress needs you. Your support fuels our mission and empowers us to keep moving forward. Together, let’s make 2024 a year of unparalleled success and progress. Join us, contribute, and be a part of this historic journey,” the Congress treasurer added.
Donate for Desh marketing campaign
The Congress launched its ‘Donate for Desh’ crowdfunding marketing campaign on December 18, with occasion chief Mallikarjun Kharge contributing Rs 1.38 lakh on the inaugural day. The marketing campaign’s goal is to boost funds for the occasion in preparation for the 2024 Lok Sabha elections.
The marketing campaign was launched to coincide with the 138th yr of the formation of the Congress. Donors have been requested to donate in multiples of ₹ 138, (e.g., Rs 138, Rs 1380, Rs 13,800, or extra), symbolising the occasion’s enduring dedication to a greater India.
Indians above the age of 18 can donate a minimal of Rs 138 or in multiples comparable to Rs 1,380, Rs 13,800 and so forth to the marketing campaign. This initiative is impressed by Mahatma Gandhi ji’s historic ‘Tilak Swaraj Fund’ in 1920-21 and goals to empower our occasion in creating an India wealthy in equal useful resource distribution and alternatives.
The occasion had launched an ‘outreach-cum-crowdfunding’ marketing campaign on October 2, 2018, forward of the final normal elections, however the marketing campaign didn’t acquire a lot momentum on the bottom.
Also Read: Congress places bar codes behind chairs for crowdfunding throughout Nagpur rally | VIDEO
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