Last Updated: April 12, 2023, 07:02 IST
Elon Musk’s aim was to shove the advertising-dependent platform he purchased for $44 billion final yr right into a pay-to-play mannequin. (File Photo)
This comes virtually two weeks after the April 1 deadline to take away the blue check-mark badges handed
In the most recent flip of occasions within the Twitter saga, CEO Elon Musk has introduced that the corporate will take away legacy Blue checks from the accounts on April 20.
This comes virtually two weeks after the sooner April 1 deadline to take away the blue check-mark badges — meant to confirm accounts of public figures, and different notable personalities — handed.
After buying the social media large, Musk’s aim was to shove the advertising-dependent platform he purchased for $44 billion final yr right into a pay-to-play mannequin.
Final date for eradicating legacy Blue checks is 4/20— Elon Musk (@elonmusk) (*20*)April 11, 2023
Besides monetization, Musk says this choice is a step towards selling transparency and equity in social media. It stays to be seen how this transfer will influence Twitter’s verification course of, and whether or not different social media platforms will observe go well with.
Last month, Musk defended his controversial pay mannequin for Twitter, claiming that any social media platform that didn’t observe go well with would fail.
“The elementary problem right here is that it’s (simple) to create actually 10,000 or 100,000 pretend Twitter accounts utilizing only one laptop at house and with fashionable AI (synthetic intelligence),” Musk instructed a query and reply session on Twitter, as quoted by AFP.
“That’s the reason for really pressing hard on verified where the verified requires a number from a reputable phone carrier and a credit card,” Musk mentioned.
“My prediction is that any so-called social media community that doesn’t do that will fail,” Musk added.
The change in the system puts pressure on companies, journalists and celebrities who used Twitter as their main channel of communication and relied on the blue tick for credibility.
(With agency input)
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