NEW DELHI: In a strategic transfer, the Bharatiya Janata Party (BJP), led by Prime Minister Narendra Modi, is intensifying efforts to safe the essential help of girls voters because the 2024 Lok Sabha elections loom on the horizon. Recent victories in Rajasthan, Chhattisgarh, and Madhya Pradesh underscore the BJP’s formidable political prowess, however the upcoming problem calls for a extra nuanced method, recognizing the growing affect of girls within the electoral panorama.
BJP’s Surprising Advantage Among Women Voters
Traditionally related to muscular Hindu nationalism, the BJP is efficiently shedding its stereotypical picture, gaining a notable benefit amongst ladies voters. Recent polls reveal a exceptional 7 and 12 proportion level gender lead over opponents in Madhya Pradesh and Uttar Pradesh, respectively. This shift is just not confined to the poll field; it extends to lively participation in electoral occasions, rallies, and sustained engagement, showcasing a major enhance in ladies’s involvement with the BJP.
Welfare Schemes: A Game-Changer For Women’s Empowerment
Central to the BJP’s success is its focused method towards women-centric welfare schemes. The Ujjwala cooking fuel subsidy serves as a template, creating a brand new constituency of girls beneficiaries or “labharthis.” The Modi authorities has pioneered women-focused initiatives, emphasizing their implementation and impression.Â
Notable Among These Are:-
Reservation for Women: A Pledge for Gender Justice
The proposal to order 33% of seats within the Lok Sabha and state assemblies, akin to the triple talaq ordinance in 2019, showcases the BJP’s dedication to gender justice. This transfer is poised to be a key spotlight within the 2024 election marketing campaign.
Transformative Schemes Benefiting Millions
Initiatives just like the Ujjwala Yojana, Jan Dhan accounts, specialised mounted deposit schemes, MUDRA loans for ladies entrepreneurs, and Mission Poshan have considerably improved the lives of girls throughout the nation. Each scheme addresses particular wants, from decreasing kitchen air pollution to offering houses by PM Awas-Gramin Yojana.
Women-Centric Initiatives Beyond Elections
The Swachh Bharat Mission, Pradhan Mantri Ujjwala Yojana, and Jal Jeevan Mission are positioned as schemes safeguarding ladies’s dignity, well being, and well-being. These initiatives resonate with ladies voters, addressing their day by day challenges and enhancing general residing situations.
Women’s Voting Power: A Growing Force
The affect of girls voters has been steadily rising, surpassing male voter turnout for the primary time within the 2019 Lok Sabha elections. The variety of ladies voters elevated by 5.1% within the three years resulting in 2022, highlighting a optimistic development in ladies’s lively participation within the electoral course of.
PM Modi’s Touch Of Empathy
Prime Minister Modi’s current visits to Kerala’s Thrissur and Ayodhya, the place he engaged with ladies beneficiaries of schemes like Ujjwala, exemplify a personalised method. The “Sthree Shakthi Modikkoppam (Woman Power with Modi)” rally in Kerala and the go to to Meera Majhi’s dwelling underscore the BJP’s dedication to connecting with ladies voters at a grassroots degree.
Comprehensive Women-Centric Initiatives By the BJP Government
The BJP’s deal with women-centric schemes extends past electoral positive aspects, encompassing:
Swadhar Greh Scheme: A help system for ladies going through tough circumstances.
Working Women Hostel Scheme: Providing secure lodging with daycare amenities for working ladies.
Mahila Shakti Kendra (MSK): Empowering rural ladies by group participation.
Pradhan Mantri Matru Vandana Yojana (PMMVY): A conditional money switch scheme for pregnant and lactating moms.
‘Mission Shakti’: An built-in ladies empowerment program in a mission mode.
As the BJP strategically leverages women-centric insurance policies and initiatives, the 2024 Lok Sabha battle unfolds as an important take a look at of the occasion’s capability to safe and keep the help of this more and more influential demographic.
