Get authentic Indian artisan products at the Amazon Karigar Mela

Karigar Mela is a devoted initiative by Amazon connecting India’s massive inhabitants of conventional artisans and weavers to its wealth of shoppers. This digital mela, in affiliation with Tribes India, is supposed to assist small companies and artisans, permitting them to showcase their wares to a big buyer base, in addition to assist buyers who want to purchase real, handcrafted Indian products.

What is Amazon Karigar Mela?

Karigar Mela is a devoted retailer on Amazon.in permitting clients to simply entry stunning handicraft products inside the consolation and security of their properties. The retailer options handcrafted products from all areas of the nation. Customers can store from a number of over 1.2 lakh conventional tribal and native Indian handicrafts and handloom picks. Some of the artwork kinds accessible embody Bidri, Dhokra, Ikkat, Patachitra, Madhubani and blue artwork pottery.

100% authentic

Each handcrafted product on Amazon Karigar is a labour of affection, made painstakingly and thoroughly by hand, and as such, every product is splendidly distinctive. The products are sourced instantly from Indian artisans, making certain that what you get is 100% real.

Lending a serving to hand

Tribal artisans and conventional weavers type the spine of India’s wealthy cultural artwork and textile business. These heritage crafts are sometimes the livelihoods of households and Amazon has been making particular efforts to assist these arts with initiatives resembling the massively profitable Stand for Handmade in July 2020, which enabled 1000’s of artisans throughout India to showcase their handlooms and handicraft.

Amazon’s newest effort, the Karigar Mela, hopes to generate on-line demand for handmade products to assist Indian artisans overcome monetary disruptions attributable to the pandemic. In a particular gesture to assist artisans, over 12 lakh artisans and weavers related to sellers of Amazon Karigar Mela will profit from a 100% Sell on Amazon (SoA) payment waiver supplied for 2 weeks, until September 12, 2021.

Why select Amazon Karigar Mela?

Opening up a brand new avenue of enterprise and an enormous shopping for viewers to sellers who often transact solely in individual, the on-line retailer is a boon to particular person sellers and small enterprise homeowners. This is particularly necessary at occasions like these, the place pandemic and lockdown restrictions have made gross sales subsequent to unimaginable for small, non-essential companies.

The excellent current

As the festive season nears, handcrafted products make the excellent presents for family members, whereas supporting and empowering indigenous craftspeople, weavers and tribal artisans and preserving India’s wealthy cultural heritage alive. So whether or not you might be on the lookout for one thing particular to a area you might be from, a culturally important present for a beloved one or buddy, an Indian memento for somebody overseas or want to immerse your self in the wealthy tradition of one other space, Amazon Karigar is a superb place to purchase stunning products for a terrific trigger.

This article has been created by studio 18 group for Amazon

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