Global Smartphone Market Falls 12% In Q1 2023: Report

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Global Smartphone Market Falls 12% In Q1 2023: Report


Apple fell to the second place with a 21 per cent market share.

Apple fell to the second place with a 21 per cent market share, closing the hole with Samsung as a result of sturdy demand for its iPhone 14 Pro sequence in Q1 2023.

The international smartphone market skilled a fifth consecutive quarter of decline, falling by 12 per cent (year-on-year) in Q1 2023, a brand new report has proven.

According to market analysis agency Canalys, Samsung was the one main producer to point out a quarter-on-quarter enchancment, climbing again to first place with a 22 per cent market share.

Apple fell to the second place with a 21 per cent market share, closing the hole with Samsung as a result of sturdy demand for its iPhone 14 Pro sequence in Q1 2023.

“The smartphone market’s decline within the first quarter of 2023 was inside expectations all through the business,” said Canalys analyst Sanyam Chaurasia.

“The local macroeconomic conditions continued to hinder vendors’ investments and operations in several markets. Despite price cuts and heavy promotions from vendors, consumer demand remained sluggish, particularly in the low-end segment due to high inflation affecting consumer confidence and spending,” he added.

Moreover, the report mentioned that Xiaomi held on to the quantity three place with an 11 per cent market share, whereas OPPO and vivo strengthened their positions within the Asia Pacific area and their house markets, accounting for 10 per cent and eight per cent of the market share respectively.

“There have been enhancements in demand for sure smartphone merchandise and value bands. Furthermore, some smartphone distributors have gotten extra energetic in manufacturing planning and ordering elements. Canalys predicts that the stock of the smartphone business, regardless of channel or vendor, can attain a comparatively wholesome degree by the tip of the second quarter of 2023,” said Canalys analyst Toby Zhu.

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(This story has not been edited by News18 employees and is revealed from a syndicated information company feed)



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