Last Updated: March 17, 2023, 13:37 IST
Google has tried a number of variants of the Glasses out there
The AR Glasses made its debut in 2013 and Google has tried its luck with a number of variants since then.
Google has pulled the plug on yet one more product this week, and that is the second time we’re listening to information in regards to the finish of the Google Glass challenge. Google Glass got here out in 2013 lengthy earlier than augmented actuality (AR) was a giant factor within the business, and after a number of makes an attempt to maintain it related within the enterprise phase, Google has determined to cease promoting the gadget utterly from this month.
In truth, Google can even be ending assist for Google Glass by September this yr. This isn’t the primary time the corporate has determined to cease promoting the Google Glass. After popping out with the first-gen gadget, Google tried its luck with one other mannequin known as the Google Glass Enterprise Edition 2 which additionally did not take off.
As you may recall, the primary Google Glass was aimed toward customers however the hefty price ticket of $1500 (Rs 1.23 lakh approx) and privateness issues, the product by no means turned the mainstream hit that Google aspired to be.
Google has clearly talked about that sale of Google Glass ended on March 15, however the gadget will proceed to run apps until later this yr, when the pre-installed apps like Google Meet for video calls by means of the AR glasses will cease working. “Thank you for over a decade of innovation and partnership. As of March 15, 2023, we’ll not promote Glass Enterprise Edition. We will proceed supporting Glass Enterprise Edition till September 15, 2023,” as given on the Google Glass web site.
AR is still expected to be part of Google’s plans and it has reiterated that stance multiple times but ending the Google Glass project suggests the company could have another product in the pipeline which could be announced at the Google I/O 2023 keynote in the coming months.
Apple is equally invested in the ecosystem, and is likely to showcase its first headset at the WWDC 2023 in June that will be powered by an all-new platform. It seems like AR is not the first thing in focus for the tech giants now thanks to the debut of AI-powered chatbots like ChatGPT which has now advanced to the fourth-gen model.
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