Grid Dynamics and Yieldmo Implement a Next-Generation ML Platform Accelerating Time to Market for New ML Models and Improving Performance for Advertisers

Key Takeaways

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  Grid Dynamics and its shopper Yieldmo have co-innovated to develop a complicated ML platform with a complete toolset that helps to streamline advert tech processes and enhance the general effectiveness of advert campaigns.

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  Leveraging the brand new ML platform, Yieldmo optimizes marketing campaign supply and efficiency for its advertisers, whereas profiting from the platform’s excessive scalability, quick time to market for new options and low upkeep necessities.

Grid Dynamics Holdings, Inc. (NASDAQ:GDYN) (Grid Dynamics), a chief in enterprise-level digital transformation providers and options, at the moment proudly introduced its shopper Yieldmo, a main promoting expertise platform, has deployed an progressive ML platform that’s extremely environment friendly at matching customers, publishers, and advertisers to optimize marketing campaign supply and efficiency. Yieldmo is a sensible, programmatic advert change working on huge quantities of information and processes billions of advert placements every day. Yieldmo and Grid Dynamics co-innovated to deploy this new ML platform offering advantages that embody excessive scalability, quick time to market for new options, and low upkeep necessities.

 

Grid Dynamics and Yieldmo Implement a Next-Generation ML Platform Accelerating Time to Market for New ML Models and Improving Performance for Advertisers

 

In real-time, this answer curates the advert stock for Yieldmo’s varied goal audiences, campaigns, and advertisers and assesses how probably a explicit advert request is to lead to a desired occasion, reminiscent of a click on or video completion. Having such capabilities requires refined machine studying (ML) fashions and superior software program engineering to develop and ship ML fashions to manufacturing. It additionally requires a sturdy, scalable, and confirmed ML platform, drastically decreasing operation prices and simplifying the method of working enterprise experiments. Read this weblog put up to be taught extra particulars about this scalable, configuration-driven ML Platform.

 

“The ad experience significantly impacts the success of advertising campaigns, so we developed a flexible and scaled experimentation and optimization system to maximize outcomes for our clients,” mentioned Sergei Izrailev, Head of Analytics and Data Science at Yieldmo.

 

“ML platforms, MLOps, and LLMOps become increasingly more important for virtually all enterprises as the development of AI/ML solutions intensifies,” mentioned Ilya Katsov, VP of Technology at Grid Dynamics, “We have a very solid offering in this area and collaboration with Yieldmo is a great illustration of how it helps to create a state-of-the-art solution even for a challenging and demanding domain such as internet advertising.”

 

Grid Dynamics is advancing the speedy deployment of ML platforms with its progressive ML Platform Starter Kit, one amongst many progressive, business-driving options underpinning the corporate’s GigaCube development technique. Visit this web page to be taught extra in regards to the Grid Dynamics ML Platform Starter Kit.

 

About Grid Dynamics

Grid Dynamics (NASDAQ:GDYN) is a digital-native expertise providers supplier that accelerates development and bolsters aggressive benefit for Fortune 1000 firms. Grid Dynamics offers digital transformation consulting and implementation providers in omnichannel buyer expertise, massive knowledge, analytics, search, synthetic intelligence, cloud & DevOps, and utility modernization. Grid Dynamics achieves excessive speed-to-market, high quality, and effectivity by utilizing expertise accelerators, an agile supply tradition, and its pool of world engineering expertise. Founded in 2006, Grid Dynamics is headquartered in Silicon Valley with workplaces throughout the US, Mexico, Jamaica, the UK, Europe, and India.

 

To be taught extra about Grid Dynamics, please go to www.griddynamics.com. Follow us on Facebook and LinkedIn.

 

About Yieldmo

Yieldmo is an promoting platform that helps manufacturers enhance digital advert experiences by means of artistic tech and AI, utilizing bespoke advert codecs, proprietary consideration alerts, predictive format choice, and privacy-safe stock curation. Yieldmo believes all advertisements ought to captivate customers and be tailor-made to their liking. We assist manufacturers ship the most effective advert for each impression alternative. Thanks to our advances in Artificial Intelligence (AI), our proprietary measurement expertise, and our shut relationships with publishers, this imaginative and prescient is more and more attainable.

Discover extra at www.yieldmo.com.

 

Forward-Looking Statements

This communication accommodates “forward-looking statements” inside the that means of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 that aren’t historic details, and contain dangers and uncertainties that might trigger precise outcomes of Grid Dynamics to differ materially from these anticipated and projected. These forward-looking statements could be recognized by way of forward-looking terminology, together with the phrases “believes,” “estimates,” “anticipates,” “expects,” “intends,” “plans,” “may,” “will,” “potential,” “projects,” “predicts,” “continue,” or “should,” or, in every case, their adverse or different variations or comparable terminology. These forward-looking statements embody, with out limitation, quotations and statements concerning the Yieldmo ML platform, product capabilities, and our firm’s future development together with with prospects.

 

These forward-looking statements contain important dangers and uncertainties that might trigger the precise outcomes to differ materially from the anticipated outcomes. Most of those components are outdoors Grid Dynamics’ management and are tough to predict. Factors which will trigger such variations embody, however aren’t restricted to, any components limiting our partnership with Yieldmo, product capabilities, the advantages of merchandise, and our firm’s development and development technique.

 

Grid Dynamics cautions that the foregoing checklist of things just isn’t unique. Grid Dynamics cautions readers not to place undue reliance upon any forward-looking statements, which communicate solely as of the date made. Grid Dynamics doesn’t undertake or settle for any obligation or endeavor to launch publicly any updates or revisions to any forward-looking statements to replicate any change in its expectations or any change in occasions, situations or circumstances on which any such assertion is predicated. Further details about components that might materially have an effect on Grid Dynamics, together with its outcomes of operations and monetary situation, is about forth beneath the “Risk Factors” part of the Company’s quarterly report on Form 10-Q filed November 2, 2023, and in different periodic filings Grid Dynamics makes with the SEC.