Key Takeaways
Grid Dynamics and its shopper Yieldmo have co-innovated to develop a sophisticated ML platform with a complete toolset that helps to streamline advert tech processes and enhance the general effectiveness of advert campaigns.
Leveraging the brand new ML platform, Yieldmo optimizes marketing campaign supply and efficiency for its advertisers, whereas making the most of the platforms excessive scalability, quick time to market for new options and low upkeep necessities.
Grid Dynamics Holdings, Inc. (NASDAQ:GDYN) (Grid Dynamics), a chief in enterprise-level digital transformation providers and options, as we speak proudly introduced its shopper Yieldmo, a main promoting know-how platform, has deployed an revolutionary ML platform that’s extremely environment friendly at matching customers, publishers, and advertisers to optimize marketing campaign supply and efficiency. Yieldmo is a good, programmatic advert alternate working on huge quantities of information and processes billions of advert placements day by day. Yieldmo and Grid Dynamics co-innovated to deploy this new ML platform offering advantages that embody excessive scalability, quick time to market for new options, and low upkeep necessities.
Grid Dynamics and Yieldmo Implement a Next-Generation ML Platform Accelerating Time to Market for New ML Models and Improving Performance for Advertisers
In real-time, this resolution curates the advert stock for Yieldmos varied goal audiences, campaigns, and advertisers and assesses how possible a explicit advert request is to end in a desired occasion, equivalent to a click on or video completion. Having such capabilities requires refined machine studying (ML) fashions and superior software program engineering to develop and ship ML fashions to manufacturing. It additionally requires a strong, scalable, and confirmed ML platform, drastically lowering operation prices and simplifying the method of operating enterprise experiments. Read this weblog publish to be taught extra particulars about this scalable, configuration-driven ML Platform.
“The ad experience significantly impacts the success of advertising campaigns, so we developed a flexible and scaled experimentation and optimization system to maximize outcomes for our clients,” mentioned Sergei Izrailev, Head of Analytics and Data Science at Yieldmo.
“ML platforms, MLOps, and LLMOps become increasingly more important for virtually all enterprises as the development of AI/ML solutions intensifies,” mentioned Ilya Katsov, VP of Technology at Grid Dynamics, “We have a very solid offering in this area and collaboration with Yieldmo is a great illustration of how it helps to create a state-of-the-art solution even for a challenging and demanding domain such as internet advertising.”
Grid Dynamics is advancing the speedy deployment of ML platforms with its revolutionary ML Platform Starter Kit, one amongst many revolutionary, business-driving options underpinning the companys GigaCube development technique. Visit this web page to be taught extra concerning the Grid Dynamics ML Platform Starter Kit.
About Grid Dynamics
Grid Dynamics (NASDAQ:GDYN) is a digital-native know-how providers supplier that accelerates development and bolsters aggressive benefit for Fortune 1000 corporations. Grid Dynamics gives digital transformation consulting and implementation providers in omnichannel buyer expertise, huge knowledge, analytics, search, artificial intelligence, cloud & DevOps, and application modernization. Grid Dynamics achieves excessive speed-to-market, high quality, and effectivity by utilizing know-how accelerators, an agile supply tradition, and its pool of world engineering expertise. Founded in 2006, Grid Dynamics is headquartered in Silicon Valley with places of work throughout the US, Mexico, Jamaica, the UK, Europe, and India.
To be taught extra about Grid Dynamics, please go to www.griddynamics.com. Follow us on Facebook and LinkedIn.
About Yieldmo
Yieldmo is an promoting platform that helps manufacturers enhance digital advert experiences by way of artistic tech and AI, utilizing bespoke advert codecs, proprietary consideration alerts, predictive format choice, and privacy-safe stock curation. Yieldmo believes all advertisements ought to captivate customers and be tailor-made to their liking. We assist manufacturers ship the very best advert for each impression alternative. Thanks to our advances in Artificial Intelligence (AI), our proprietary measurement know-how, and our shut relationships with publishers, this imaginative and prescient is more and more attainable.
Discover extra at www.yieldmo.com.
Forward-Looking Statements
This communication accommodates “forward-looking statements” inside the which means of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 that aren’t historic info, and contain dangers and uncertainties that would trigger precise outcomes of Grid Dynamics to differ materially from these anticipated and projected. These forward-looking statements might be recognized by way of forward-looking terminology, together with the phrases “believes,” “estimates,” “anticipates,” “expects,” “intends,” “plans,” “may,” “will,” “potential,” “projects,” “predicts,” “continue,” or “should,” or, in every case, their detrimental or different variations or comparable terminology. These forward-looking statements embody, with out limitation, quotations and statements concerning the Yieldmo ML platform, product capabilities, and our companys future development together with with clients.
These forward-looking statements contain vital dangers and uncertainties that would trigger the precise outcomes to differ materially from the anticipated outcomes. Most of those components are outdoors Grid Dynamics management and are tough to predict. Factors that will trigger such variations embody, however aren’t restricted to, any components limiting our partnership with Yieldmo, product capabilities, the advantages of merchandise, and our companys development and development technique.
Grid Dynamics cautions that the foregoing listing of things will not be unique. Grid Dynamics cautions readers not to place undue reliance upon any forward-looking statements, which communicate solely as of the date made. Grid Dynamics doesn’t undertake or settle for any obligation or enterprise to launch publicly any updates or revisions to any forward-looking statements to replicate any change in its expectations or any change in occasions, situations or circumstances on which any such assertion is predicated. Further details about components that would materially have an effect on Grid Dynamics, together with its outcomes of operations and monetary situation, is about forth underneath the “Risk Factors” part of the Companys quarterly report on Form 10-Q filed November 2, 2023, and in different periodic filings Grid Dynamics makes with the SEC.
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