IPL opening day
| Photo Credit: JOTHI RAMALINGAM B
The seventeenth version of the IPL registered record-breaking viewership on the opening day with 16.8 crore individuals watching the glittering ceremony and the sport, in response to the host broadcaster.
Disney Star, the official broadcaster, stated the opening day additionally registered a watch-time of 1276 crore minutes — the highest-ever for the primary day of any season.
The seventeenth season of IPL additionally witnessed the highest-ever peak TV concurrency for an opening day, with 6.1 crore viewers watching the printed concurrently on the Disney Star community.
Defending champions Chennai Super Kings defeated Royal Challengers Bengaluru by six wickets on the opening day of the continued IPL in Chennai on March 22.
“This is a monumental achievement, made possible by fans’ love for Star Sports and an unwavering commitment of the network to ‘serving fans’. We would also like to thank all our partners and extend heartfelt gratitude to the BCCI for their support of the wide array of initiatives that Star Sports has continually undertaken to grow Cricket and TATA IPL,” a Star Sports spokesperson stated in a launch.
“This growth is a reaffirmation of the incomparable capacity of Live Cricket to aggregate audiences on TV and provides a blockbuster start to the tournament. We will continue to enrich the magic of one of the world’s biggest sporting events to take forward the launch momentum and deliver unprecedented viewership.”
The record-breaking TV viewership on the opening day comes on the again of an array of programmes within the lead-up to the seventeenth season which attracted greater than 24.5 crore viewers until per week previous to the beginning of the event.
