Defending champion Mumbai Indians, who’re essentially the most profitable franchise in IPL historical past, on Saturday (March 27) unveiled their new jersey for the new season of the Indian Premier League (IPL 2021), slated to start on April 9.
The jersey is designed by famend clothier duo Shantanu and Nikhil and it captures the composition of the 5 fundamental elements of the universe — earth, water, fireplace, air, and sky, every signifying the essence of the five-time champion.
These elements maintain an astronomical essence because the constructing blocks of the human physique, every signifying the facility of the universe. The jersey displays how Mumbai Indians has been constructed through the years resonating stability, cohesion, confidence, compassion, and exploration as signified on the jersey by the earth, water, fireplace, air, and sky respectively. Each of the five values has contributed to the five titles of Mumbai Indians and the jersey highlights their significance for every marketing campaign.
Mumbai Indians additionally launched a video on its social media handles to unveil the jersey.
One Team. #OneFamily. One Jersey.
Presenting our new MI jersey for #IPL2021
Paltan, pre-order yours from @thesouledstore now – https://t.co/Oo7qj5m4cN#MumbaiIndians pic.twitter.com/F0tBT6TXcq
— Mumbai Indians (@mipaltan) March 27, 2021
Speaking concerning the jersey and its essence, Mumbai Indians spokesperson mentioned, “Mumbai Indians has carried forward a legacy every year, built on our core values and ideologies. Our five IPL titles are testament to our commitment to these values and it is extremely fulfilling that we have been able to signify it through our jersey this year.”
“There is a lot of thought which goes into designing our jerseys every year because we understand that it is worn by our players and fans with a sense of pride and honour. This season we decided to wear the elements of our DNA on our jersey, which has enabled us to become the most successful sports club in the country. We shall wear the pride of our Paltan whenever we step out in this jersey,” the spokesperson added.
Talking concerning the design, Nikhil Mehra — CFO and Co-founder Maison Shantanu and Nikhil, mentioned: “This year the inspiration is drawn from the five elements of Panch Maha Bhoota, the five big elements and building blocks of the universe. The jersey is representing Earth — stability, structure and balance; Water — fluidity and purity; Air — compassion; Fire — confidence, power; Space — expansion and knowledge in its design value.”
Mumbai Indians begins off the 2021 marketing campaign on April 9 towards Royal Challengers Bangalore.
