Chennai-based Kothari Industrial Corporation Ltd. (KICL) is gearing up to enter the retail area and has signed an settlement with France-based Royer Group to bring the long-lasting Kickers brand of merchandise to India.
The tie-up with Royer Group will assist KICL to host Kickers retail shops throughout the nation. The first such retail Kickers’ retailer will come up in Chennai, KICL stated.
“The entry of Kickers into India could prove a game-changer not only for KICL, but also for retail fashion products as a whole,” KICL Managing Director J. Rafiq Ahmed stated in a press release. Kickers is a singular retail idea, and the brand mirrors the newest traits and trend within the designer merchandise in footwear and clothes.
The licensing pact with the French firm is an all-encompassing one and consists of numerous Kickers brand of merchandise comparable to footwear, apparels and equipment, KICL stated.
Besides India, the licensing settlement provides KICL advertising rights for the Kickers manufacturers in international locations comparable to Sri Lanka, Bangladesh, Maldives, Bhutan, Nepal, Qatar, the UAE and Saudi Arabia.
KICL is without doubt one of the oldest and iconic industrial homes in Tamil Nadu and is headquartered in Chennai, whereas Kickers is a heritage shoe brand based in 1970. Though it’s of French origin, the brand bears a global dimension. The particulars of Kickers entry into India are nonetheless being labored out, Mr. Ahmed stated.
