Netflix CEO Discusses Popularity of India’s Regional Content on OTT Platform

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Netflix CEO Discusses Popularity of India’s Regional Content on OTT Platform


Global CEO Netflix Ted Sarandos met Union info and broadcasting minister Anurag Singh Thakur within the nationwide capital on Friday.

During the assembly, Thakur highlighted the increasing inventive economic system and the way India had emerged as a content material and post-production hub — backed by proficient Indians.

Thakur and Sarandos mentioned how India’s regional content material is a world favorite at current and amongst essentially the most considered content material globally, other than being dubbed in dozens of languages.

Sarandos is amongst the founding members of Netflix; having labored for over 23 years within the organisation.

Netflix is a web based leisure firm current in 190 nations world wide — entertaining over 223 million subscribers. Netflix is deeply dedicated to India with 100+ authentic collection within the nation.

Netflix launched its service in India in 2016 and the primary Netflix Original collection was launched in 2018.

Through an initiative known as Azadi Ki Amrit Kahaniyan, Netflix dedicated to supply 25 quick, inspirational movies for the Ministry of Information and Broadcasting.

These movies are utilized by authorities businesses throughout the nation on their social media, broadcasted on the Doordarshan community, and distributed to private and non-private faculties throughout the nation.

The first set of movies had been on Women Changemakers and the second set on freedom fighters of the primary conflict of independence (1857).

Also, Netflix has been deeply dedicated to the native inventive neighborhood and has performed a number of talent growth workshops and competitions

Netflix additionally introduced rather a lot of regional content material on the world map — GodFather (Telugu), Don (Tamil), Major (Telugu) and The Ghost (Telugu), along with Beast (Tamil).

 


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