New Twitter CEO: Elon Musk Confirms Ex-NBC Universal`s Ads Head Linda Yaccarino

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New Twitter CEO: Elon Musk Confirms Ex-NBC Universal`s Ads Head Linda Yaccarino


New Delhi: Elon Musk on Friday confirmed that Linda Yaccarino, NBC Universal`s Chairman of Global Advertising and Partnerships, will take over as the brand new CEO of Twitter, making “it the everything app”.

“I am excited to welcome Linda Yaccarino as the new CEO of Twitter! She will focus primarily on business operations, while I focus on product design and new technology,” Musk posted in a contemporary tweet. “Looking forward to working with Linda to transform this platform into X, the everything app,” he added.

Musk`s position will transition to being government chair and CTO, “overseeing product, software and system operations”. Yaccarino oversees about 2,000 staff in her position, just like the present power of Twitter workers after large sacking by Musk following his $44 billion takeover late final 12 months.

Her group oversees the monetisation technique for Peacock, the NBC Universal`s streaming service. Yaccarino`s group has additionally generated greater than $100 billion in advert gross sales and entered partnerships with firms, together with Apple, Snapchat, BuzzFeed, Twitter and YouTube, based on her bio. In a Twitter ballot final 12 months, Musk had requested his thousands and thousands of followers: “Should I step down as head of Twitter?”

“I will abide by the results of this poll,” he had posted. The ballot amassed greater than 17 million votes, with 57.5 per cent of the respondents calling for him to step apart. However, Musk didn’t step down.





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