Noise Clocks Over Rs 2,000 Crore In Revenue In FY23 With 100% Growth: Report

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Noise Clocks Over Rs 2,000 Crore In Revenue In FY23 With 100% Growth: Report


Noise was at second place within the smartwatch class with 21.6 per cent share, rising by 157.6 per cent YoY.

Noise was at second place within the smartwatch class with 21.6 per cent share, rising by 157.6 per cent YoY.

Homegrown shopper wearable firm Noise on Friday mentioned it clocked greater than Rs 2,000 crore in income in FY23 with a document progress of over 100 per cent (year-on-year).

Noise maintained its management within the sensible wearables business and is aiming to double down additional within the subsequent fiscal 12 months.

The firm, with 400 workers, is projected to maintain a sturdy progress momentum of over 70 per cent subsequent 12 months, by means of a mix of quantity and pricing progress.

Over 95 per cent of its manufacturing is occurring in India.

“Furthermore, Noise was additionally the primary homegrown model to ship over 3 million made-in-India smartwatches, reaffirming its dedication to main the nation’s imaginative and prescient of creating India a world manufacturing hub,” said the company.

According to latest IDC numbers, Nexxbase (Noise) stood third in overall wearables, growing by 97.3 per cent YoY and 11.9 per cent market share in India.

Noise was at second place within the smartwatch class with 21.6 per cent share, rising by 157.6 per cent YoY.

“Noise Colorfit Icon Buzz, Colorfit Icon 2 and Colorfit Pulse Go Buzz contributed to more than 25 per cent of its shipments,” mentioned the IDC report.

The firm mentioned it maintained an 80:20 ratio for its on-line and offline channels nationwide and additional aspires to “domesticate strategic alliances that can facilitate broader viewers outreach”.



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