Parineeti Chopra partners with science based skincare brand, The Derma Co. : Bollywood News – Bollywood Hungama

March 30, 2021

Get able to see the #FilterFree Parineeti Chopra throughout digital screens because the science-based skincare model, The Derma Co. introduces the main girl because the official face of the model in India. The Derma Co. has a philosophy of residing life with out filters and believes in treating pores and skin issues from inside to disclose true-stunning-selves. Parineeti Chopra joins fingers with the model to propagate the message to the youth and encourages them to embrace their #FilterFree pores and skin. With this philosophy, the model launches its first-ever digital movie, that includes Parineeti, that goes dwell as we speak.

Known for her actual, valiant, pure and genuine method to magnificence, Parineeti exemplifies The Derma Co.’s philosophy of inspiring, empowering, and delivering happiness to ladies by celebrating pure magnificence by nice pores and skin.

“When I got to know about the concept of The Derma Co. I loved the idea of how they are tackling skin concerns from within and embracing one’s #FilterFree skin. I am glad that I could partner with the brand on this journey to make people feel more comfortable and confident in their own skin.” says Parineeti.

“Parineeti has always been looked up for being the differentiator. She is dynamic, young, strong-minded, and genuine, making her seamlessly fit in to the brand ideology of #FilterFree self. She is the perfect expression of someone who is constantly evolving along with her skincare needs. We are confident that she will be able to advocate the brand philosophy of urging people to stop hiding skin concerns behind make-up and healing them from within. We’re delighted to have her as a part of our growing family and confident that she will inspire millennial consumers to go #FilterFree with The Derma Co.” says Ghazal Alagh, Co-founder and CIO, Honasa Consumer Pvt. Ltd.

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