The Tira retailer at Jio World Drive is unfold throughout 4,300 sq. ft and has been designed by London-headquartered innovation studio, Dalziel & Pow.
Along with inaugurating the Tira app and web site, Reliance Retail introduced the opening of its flagship Tira retailer at Jio World Drive in Bandra Kurla Complex in Mumbai.
Reliance Retail Limited, India’s largest retailer, as we speak introduced the launch of Tira, an omni-channel magnificence retail platform that provides a seamless and customized purchasing expertise to magnificence fanatics throughout India.
Along with inaugurating the Tira app and web site, Reliance Retail introduced the opening of its flagship Tira retailer at Jio World Drive in Bandra Kurla Complex in Mumbai.
An omnichannel retail idea powered by know-how and customised experiences, Tira presents a curated assortment of one of the best international and home-grown manufacturers, making it the go-to vacation spot for all issues magnificence. Inspired by the goddess Rati, who symbolizes love, ardour and sweetness, Tira’s launch is in step with Reliance Retail’s general imaginative and prescient of bringing top quality merchandise to Indian customers by way of a number of retail codecs.
Speaking on the launch, Ms. Isha Ambani, Executive Director, Reliance Retail
Ventures Limited (holding firm of Reliance Retail Limited), stated, “We are excited to bring the Tira experience to our Indian customers. With Tira, we aim to break down barriers in the beauty space and democratize beauty for consumers across segments. Our vision for Tira is to be the leading beauty destination for accessible yet aspirational beauty, one that is inclusive and one that harbours the mission of becoming the most loved beauty retailer in India.”
Tira’s on-line platform is simple to navigate, with a transparent and clutter-free interface that ticks all the proper packing containers. It showcases shoppable movies, blogs, tutorials, trend-setting ideas, private suggestions and a digital try-on function, which can have the widest vary of color cosmetics for customers to strive on from the consolation of their properties.
The Tira retailer at Jio World Drive is unfold throughout 4,300 sq. ft and has been designed by London-headquartered innovation studio, Dalziel & Pow.
Tira shops might be magnificence locations with a concentrate on curated companies and the best-inclass client expertise offered by extremely educated Tira magnificence advisors. The distinctive retailer expertise will function the newest magnificence tech instruments resembling digital try-on to create custom-made appears to be like and a pores and skin analyser that may personalize and help customers to make buying choices primarily based on their wants. In addition, Tira shops can have devoted gifting stations to personalize purchases. Tira may even be the primary specialty magnificence retailer in India to launch the FRAGRANCE FINDER, a signature expertise that helps customers match fragrances closest to their preferences.
Discalimer: Network18 and TV18 – the businesses that function News18.com – are managed by Independent Media Trust, of which Reliance Industries is the only beneficiary.
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