Google has been paying large bucks to Apple.
While the deal between Google and Apple has been recognized for some time, the precise quantity that Google paid Apple to grow to be the default search engine wasn’t clear till now.
We have come to anticipate Google because the default search engine on iPhones. While many may assume that Apple selected to maintain Google as its default search engine on Safari for iPhones, iPads, and Macs out of goodwill, the fact is that Google pays Apple a considerable amount of cash for it to be the go-to look engine for iPhone patrons.
We’re speaking about billions of {dollars} right here–particularly “around $18 billion.” These are the figures that The New York Times revealed about what Google paid to Apple in 2018. Over the years, varied figures have circulated in on-line communities—some say Apple will get $15 billion, whereas others declare the quantity was nearer to $20 billion. With the credibility related to the $18 billion determine, it isn’t stunning to see Google investing such a major quantity to remain on Apple units, contemplating the massive variety of units they promote and the truth that it’s a special platform altogether.
Notably, these figures got here to mild through the ongoing trial between Google and the US, the place Google has been accused of creating anticompetitive offers with Apple and others to take care of Google Search because the default search engine.
Google has additionally been accused of sabotaging Apple’s efforts in creating its personal search engine. If Apple have been to develop its personal search engine, it may jeopardize Google’s multi-billion greenback deal and doubtlessly result in a lack of a serious person base on Safari. Apple has reportedly thought-about shopping for Bing, however this, together with constructing its personal search engine, worries Apple that it received’t be capable of compete with Google within the search area.
Microsoft’s Satya Nadella has additionally paid heed to this reality when he talked about that Google may use its fashionable Workspace apps, together with YouTube, Gmail, and Maps, to steer folks away from the Safari browser and encourage them to make use of Google Chrome as a substitute.