Salman Khan’s Radhe creates history; breaks records and becomes the most watched film on Day 1 with 4.2 million views across platforms : Bollywood News - Bollywood Hungama

In India, Radhe – Your Most Wanted Bhai launched on ZEE5 with ZEE’s pay per view service ZEEPlex; alongside with main DTH operators and it launched theatrically in worldwide markets yesterday and opened to a thunderous response from the viewers. Right from followers cheering for the film in theatres abroad, to huge bookings on streaming platforms, the followers of the famous person watched the film as quickly because it launched making it the most-watched film on the day itself sending the servers crashing whereas making it a complete Eid blockbuster.

Very importantly, Radhe emphatically demonstrates the success of a hybrid launch and exhibits an efficient mannequin of releasing a film throughout these very robust instances. This could be vital not simply to the stakeholders of Radhe however to the whole film business of the nation that’s reeling underneath the impression of the pandemic.

All the statistics of Radhe are testimony to the incontrovertible fact that when immense star energy meets widest reaching platforms, historical past is created even in the hardest of instances with constrained theatrical capacities. This reinforces the incontrovertible fact that multi-platform simultaneous launch is the way forward for leisure and will develop multi-fold in the years to come back.

Shariq Patel; CBO – Zee Studios mentioned (1).

Also Read: Salman’s STAR POWER: Zee5’s server CRASHES as 1.25 million folks log on concurrently to observe Radhe – Your Most Wanted Bhai

Tags : Disha Patani, Eid, Eid 2021, Eid-Ul-Fitr, Eid-ul-Fitr 2021, News, OTT, OTT Platform, Radhe, Radhe – Your Most Wanted Bhai, Salman Khan, Zee Studios, Zee5, ZeePlex