Spotify has been an early adopter of AI
Spotify, on Thursday, expanded its partnership with Google Cloud to make use of massive language fashions (LLMs) to assist establish a consumer’s listening patterns throughout podcasts and audiobooks so as to counsel tailormade suggestions.
Spotify, on Thursday, expanded its partnership with Google Cloud to make use of massive language fashions (LLMs) to assist establish a consumer’s listening patterns throughout podcasts and audiobooks so as to counsel tailor-made suggestions.
Artificial intelligence-powered LLMs resembling OpenAI’s ChatGPT and Google Bard, are educated on an enormous quantity of information to generate textual content and different content material.
Google Cloud, owned by Alphabet, has a number of LLMs resembling PaLM 2, Codey, Imagen and Chirp which are educated on textual content, codes, photographs, audio and video.
Spotify has been an early adopter of AI, which it used for music advice algorithms a decade earlier. The Swedish firm is now aiming to make use of LLMs to copy that throughout its non-music content material resembling podcasts and audiobooks.
The music streaming big has been trying to increase its earnings by growing its slate of income-producing codecs resembling podcasts and audiobooks.
It had beforehand promised excessive-margin returns from its expensive growth into podcasts and audiobooks.
”The evolution of our expertise has been matched by Google Cloud’s dedication to constructing the very best platform for our merchandise to run on and driving additional innovation with the rising capabilities of generative AI,” stated Gustav Söderström, Spotify’s chief product and expertise officer.
With the expanded Google partnership, Spotify can be exploring the usage of LLMs to supply a safer listening expertise and establish probably dangerous content material.
(This story has not been edited by News18 workers and is printed from a syndicated information company feed – Reuters)
