Surprised by PM Modi’s Post on X? ‘Don’t Be’, Says BJP, Bats on Front Foot With ‘Moye Moye’ & ‘Spotify Wrapped’

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Surprised by PM Modi’s Post on X? ‘Don’t Be’, Says BJP, Bats on Front Foot With ‘Moye Moye’ & ‘Spotify Wrapped’


PM Modi requested them to be ready for a lot of extra “meltdowns” within the coming days. (PTI)

With a number of emoticons, PM Narendra Modi took on his detractors, who had a “meltdown” after Sunday’s outcomes have been out. He was responding to a journalist, the place Modi known as it their “arrogance” and “pessimism”, whereas cautioning about their “divisive agenda”, which he known as an “old habit” of 70 years — a transparent reference to the Congress

On Tuesday morning, one thing uncommon occurred. Prime Minister Narendra Modi, from his private X deal with, posted one thing that may at greatest be described as ultra-combative.

With a number of emoticons, the PM took on his detractors, who had a “meltdown” after Sunday’s outcomes have been out. He was responding to a journalist, the place Modi known as it their “arrogance” and “pessimism”, whereas cautioning about their “divisive agenda”, which he known as an “old habit” of 70 years — a transparent reference to the Congress. Then got here the weird bit, PM Modi requested them to be ready for a lot of extra “meltdowns” within the coming days — a brilliant combative Narendra Modi, even in distinction together with his typical aggressive avatar.

But the Bharatiya Janata Party (BJP) management insists this isn’t out of character. It has been general tone and tenor of the BJP’s social media posts up to now few months and the Prime Minister’s super-aggressive put up on X was solely complimenting the BJP’s general social media technique, which they declare is to take on the “opposition ecosystem” head-on.

The BJP management quoted right here isn’t fallacious. The celebration has been largely pushing its content material on Instagram within the type of reels off late with a lot regularity to cater to Gen Z and Millenials who’ve an consideration span of 30 seconds and wish issues provocative. No surprise, the BJP’s social media content material, notably Instagram reels, has seen an aggressive tone the place the celebration is operating campaigns catering to the Insta crowd, which is getting them big traction in return. Some reels have gotten the saffron celebration as excessive as 1.5 million views, serving to cement the BJP’s social media tone to be typically aggressive.

Take the BJP’s ‘Spotify Wrapped’ reel of Rahul Gandhi, which was posted not too long ago and has a whopping 5.3 million views. It was shared 566,000 occasions. But what was it about that caught a lot consideration?

An imaginary ‘Spotify Wrapped’ of Gandhi. Once you log in to the music streaming app, your personalised look again at 2023 seems — that’s Spotify Wrapped. The singers who’ve most listened to or the songs you might have most streamed. This imaginary one in every of Rahul Gandhi’s addresses him as ‘Pappu’ and reveals he has the ‘Chinese national anthem’ as his most favorite music. It additionally had ‘Moye Moye’ among the many high 5. The reel claims he has listened to songs from Bangkok, Italy, and George Soros Headquarters.

Gandhi holidayed in Thailand, he has maternal hyperlinks to Italy and the BJP accuses him of being influenced by the multi-billionaire Soros for his alleged anti-India actions.

Another put up has Modi’s aggressive speech in Parliament the place he’s seen saying, “Desh dekh raha hai ek akela kitno ko bhari pad raha hai (The nation is watching how one man is proving to be too much to handle for so many of you).” It has 1.6 million views and appreciated 157,000 occasions. Modi stored speaking amid opposition sloganeering inside the home.

On the 26/11 anniversary, the BJP despatched out a really impactful reel the place it used highly effective music with photos from the mayhem of the 2008 Mumbai terror assaults that killed 166 folks and 9 terrorists. The three-day log siege later, post-mortems have been carried out on 114 predominately male victims with an age bracket starting from 5 to 70. Of these, 108 have been useless on arrival. The courageous National Security Guard (NSG) and police personnel, who have been martyred, have been flashed throughout the screens, with solely newspaper reviews coming on the finish of the reel that said Gandhi was partying quickly after the nation was attacked. This reel was appreciated by 45,000 people and watched 1.1 million occasions already, with barely two weeks having handed since.

A senior chief of the BJP, who has been intently related to the celebration’s social media push, instructed News18, “Of late, the party has shifted gear as far as the tone and tenor of its social media posts are concerned. Its viral posts are not only in sync with current social media trends, but have become more aggressive. Prime Minister’s tweet reflects that assertiveness.”





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