TikTok Pushes Launch of US Shopping Platform Amid Ban Concerns

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TikTok Pushes Launch of US Shopping Platform Amid Ban Concerns


Last Updated: May 10, 2023, 18:53 IST

TikTok faces the prospect of ban in US owing to information considerations

Bytedance, TikTok’s Chinese mother or father, has delayed the roll out of its purchasing platform within the United States, based on a report by the Wall Street Journal on Wednesday, citing sources conversant in the matter.

(Reuters) – Bytedance, TikTok’s Chinese mother or father, has delayed the roll out of its purchasing platform within the United States, based on a report by the Wall Street Journal on Wednesday, citing sources conversant in the matter.

The app is going through rising stress in Washington together with requires ban by many in Congress who concern its US consumer information might fall into the arms of Chinese authorities.

The delay from early spring to June on the earliest comes as considerations over the short-form video platform’s future could forestall sellers from becoming a member of the purchasing platform, the report mentioned.

TikTok had in March mentioned it had 150 million month-to-month energetic customers within the United States, up from 100 million in 2020. It didn’t instantly reply to a Reuters request for remark.

Last week, the video platform mentioned it was launching a product that may let advertisers place advertisements alongside content material made by premium publishers, who will shares half of the advert income.

(This story has not been edited by News18 workers and is revealed from a syndicated information company feed)



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