Twitter to Allow Media Publishers to Charge Users for Reading Articles from Next Month, Says Elon Musk

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Twitter to Allow Media Publishers to Charge Users for Reading Articles from Next Month, Says Elon Musk


Last Updated: April 29, 2023, 23:40 IST

This comes because the social media large is trying to monetize content material on the web site in a bid to diversify its income sources. (File)

“Rolling out next month, this platform will allow media publishers to charge users on a per article basis with one click,” Musk mentioned.

Twitter will now enable media publishers to cost a payment to customers for studying articles on the social media platform from subsequent month, the corporate’s CEO Elon Musk mentioned on Saturday.

Billionaire proprietor Musk took to Twitter to announce the brand new initiative, and referred to as it a “win-win” for both the media organizations and the public.

“Rolling out next month, this platform will allow media publishers to charge users on a per article basis with one click,” Musk mentioned.

“This permits customers who wouldn’t join for a month-to-month subscription to pay the next per article worth for when they need to learn an occasional article,” he added.

This comes as the social media giant is looking to monetize content on the website in a bid to diversify its revenue sources.

On Friday, Musk had introduced that Twitter will take a ten per cent minimize on content material subscriptions after the primary yr.

Earlier this month, Musk said users of the social media platform will be able to offer their followers subscriptions to content, including long-form text and hours-long video.

He had also said that the company will not take a cut for the first 12 months on content subscriptions.

Musk has been bringing in changes at Twitter to boost revenue after the platform saw advertising income drop last year in the run up to his $44 billion acquisition that closed in October, according to news agency Reuters.

He added that the company’s cut from subscriptions on iOS and Android platforms will drop to 15 per cent in the second year from 30 per cent in the first.

In another development, Twitter accounts of NDTV and news agency ANI were suspended on Saturday after their main handles were locked, and there was no specific reason given for that, Reuters said.

ANI editor Smita Prakash tweeted a screenshot of the news agency’s handle being locked, with the message from Twitter stating the account “did not meet the age requirements” to be on the platform and could be eliminated.

NDTV’s different account @ndtvindia tweeted their predominant deal with had been blocked, tagging Twitter CEO Elon Musk’s official deal with, asking for the suspended account to be restored.

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