YouTube Premium Crosses 100 Million Subscribers Milestone: All Details – News18

Google-owned YouTube has surpassed 100 million Music and Premium subscribers globally, together with trials, as of (*100*) this yr.

Adam Smith, VP of Product at YouTube, stated that from small beginnings to a neighborhood of 100 million throughout greater than 100 international locations, “we’re grateful to our subscribers for their support”.

“We’ve remained focused on delivering a best-in-class experience to our global YouTube community,” he stated in a weblog publish.

In the previous yr, YouTube enhanced the Premium playback expertise together with including the power to proceed watching YouTube throughout totally different units like good TVs and tablets and launched an enhanced model of 1080p HD.

“We also experimented with new generative AI features that Premium users were among the first to try,” stated Smith.

For listeners, the platform launched Samples tab, a lightning quick approach to uncover new music, a totally customised radio constructing expertise , and introduced podcasts to YouTube Music.

Neeraj Kalyan, President, T-Series, stated that YouTube Premium and Music crossing the 100 million subscriber milestone is certainly an excellent milestone second for the music trade.

“We will continue investing in our strong partnership with Google that will help grow the subscription business, enhance fan experiences and contribute to the overall growth of the Indian music ecosystem,” stated Kalyan.

(This story has not been edited by News18 workers and is revealed from a syndicated information company feed – IANS)