ZEE Entertainment Enterprises Ltd appoints Nitin Mittal as President of Technology & Data wing

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Mumbai: Zee Entertainment Enterprises Ltd. (ZEE), a number one media and leisure powerhouse, has introduced the appointment of Mr Nitin Mittal as President of the Technology & Data wing. 

 Zee Entertainment Enterprises Ltd. (ZEE) has been taking strategic steps to help its digital pivot, drive exponential development throughout digital platforms and fortify the broader transformation it has launched into, in keeping with the ZEE 4.0 method. Nitin Mittal shall be answerable for main the expertise and information groups. He will lead strategic initiatives in Tech, Data, Artificial Intelligence (AI) & Machine Learning (ML) and Digital throughout the Company to help the ZEE 4.0 transformation. 

The transformation course of goals at making a digitally adept, information first Company that shall be a frontrunner, in all codecs of content material consumption, each linear and digital, throughout India and key worldwide markets. Nitin Mittal may even lead the Engineering staff and work carefully with Amit Goenka, President – Digital Businesses & Platforms to reinforce the shopper expertise throughout ZEE5 and help the expansion plans of the OTT Platform in India and internationally.

Speaking on the event and commenting on the general strategic method, Mr Punit Goenka, MD & CEO, ZEE Entertainment Enterprises Ltd. stated, “We have taken concerted efforts and reworked our digital strategy in order to build robust digital assets to enhance the user experience. We are taking concrete steps to further upgrade our technological capabilities, and I am sure with Nitin’s expertise, we will enhance the value proposition of our digital products to create consumer delight. I wish Nitin all the very best and welcome him to ZEE 4.0.”

Welcoming Nitin on-board, Mr Amit Goenka, President – Digital Businesses & Platforms, ZEE Entertainment Enterprises Ltd. stated, “The pace of technology-led innovation in the Media & Entertainment ecosystem is rapidly rising, and a strong blend of technology, data and talent are the critical determinants to succeed in this space. I am glad to welcome Nitin Mittal to our leadership team to drive the digital transformation journey of ZEE 4.0 forward. His incredible wealth of experience and knowledge will surely be valuable for us, as we continue to scale across markets and platforms.”

Commenting on his new position, Mr Nitin Mittal, President – Technology & Data, ZEE Entertainment Enterprises Ltd. stated, “I am excited to be a part of ZEE as it charts a hyper-scale growth trajectory by leveraging its strength in content and building advanced technology-led entertainment platforms. My job at ZEE is to worry about technology in the future. If you want to have a great future you have to start thinking about it in the present, because when the future’s here, you won’t have the time. (Brockman 2003). I’m committed to helping our clients and various teams’ professional dreams come true. As an organization, we aim to create an environment that sparks innovation. I will do my best to support and implement the great ideas the teams come up with.”

With over 20 years of expertise, Nitin has taken on numerous challenges in his earlier stints working with the National Payments Corporation of India (NPCI) to construct the Unified Payments Interface (UPI) framework for the nation and dealing with the Unique Identification Authority of India (UIDAI) on reframing the Aadhar platform to drive the exponential development of its protection in India.

Prior to becoming a member of ZEE, Nitin was the Founder CEO & Board Member for SOLV, an organization centered on creating an open platform for B2B commerce, credit score, fee, logistics and expert workforce for the SME section in India. With robust experience in delivering massive scale information options, establishing world shared service centres, incubating world practices for enterprise mannequin reboot utilizing information analytics, Big Data applied sciences and new enterprise structure, Nitin has constructed and scaled digital enterprise in Retail, Finance, Ecommerce, FMCG, Healthcare, Insurance sectors and E-Governance. He has beforehand been related to Standard Chartered, IBM, TESCO, BNY Mellon, Wipro and the Future Group.

In this new position, Nitin Mittal will add immense worth in constructing ZEE as the biggest and most worthwhile media & leisure firm in South Asia. As President – Technology & Data, Nitin will report back to Mr. Punit Goenka, MD & CEO, ZEE. His appointment is with impact from 1 st June 2021.

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